Benefits of Digital Advertising
Digital displays provide the ultimate benefit for advertisers – these images aren’t just seen, they are processed and remembered by viewers.
Instinctive human nature steers the eye to the color, motion and animation displayed on DDM’s screens. Un-aided recall of messages improves significantly when advertisers use colorful motion and special effects.
Eye-Catching Displays
Research shows that digital signs create 10 times the eye contact and 250 percent better recall as compared with traditional printed signage. Our digital signs attract viewers, your prospective customers.
Captive Audiences
DDM digital advertising screens are strategically placed in waiting rooms, traffic congestion points and other high volume, captive viewership areas.
Screens are placed for:
Through use of exclusive agreements with property owners, DDM ensures that your messages are in a solitary, stand-alone environment – there are no other boards competing for the viewer’s eye.
Innovative and Memorable
DDM can digitize your existing print, internet or television commercials, or work with you to create unique digital signage.
Rapid Content Changes
With electronic connections to a secure data network, digital displays allow fast and easy upgrades to your advertising content.
Many different customization schedules are possible, varying by day parts, day of the week, part of the month or whatever distinctive schedule is needed for your business targets.
DDM can build a customized ad schedule for your business, targeting messaging to reach certain demographic groups based on day parts. The ad flight schedule can be easily and quickly changed.
Superior Technology
DDM uses proven liquid crystal display (LCD) technology for its digital screens. Computer network software provides continuous monitoring of each screen, handling data retrieval, detailed monitoring and accurate invoicing, either by individual screen or dedicated groups.
Detailed Reports and Invoicing
DDM provides detailed invoices including specific information, screen location, times your ad messages played, the length of the ad spots, and other pertinent information.
Frequently Asked Questions from Advertisers
Frequently Asked Questions from Site Owners